摘要运用Citespace V软件对 Web of Science 核心数据库2001年至2020年的471篇英文文献进行可视化分析,绘制绿色消费研究合作网络图谱、共被引网络图谱、关键词共现图谱等,从多方面把握二十年来绿色消费领域的研究状况。结果显示：近年来绿色消费相关发文量逐年攀升,且多领域、跨学科特征明显。然而,研究机构与作者之间的合作相对缺乏和分散,研究热点主要侧重于态度、行为、可持续消费、环境担忧、购买意愿、决定性因素、价值观以及动机等方面。未来需要进一步加强绿色消费相关机制的研究,拓展研究合作的广度和深度,并考虑如何将理论成果应用于社会实践之中。
窦芬, 王明辉. 绿色消费领域可视化研究：基于Citespace的分析[J]. 心理研究, 2026, 19(2): 147-155.
DOU Fen, WANG Minghui. The specialty visualization study of green consumption： An analysis based on Citespace. Psychological Research, 2026, 19(2): 147-155.
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